News

Brihuega is betting on the appeal of sumac to expand autumn flowering tourism
During the past month of November, the Brihuega City Council promoted sumac, a plant of ancient origin and reddish color closely associated with the region.

Mula and Spain in Bloom present at the 1st Rural Tourism Congress of the Region of Murcia
Mula and Spain in Bloom had a prominent participation in the 1st Rural Tourism Congress of the Region of Murcia, held in the emblematic
The 1st International Lavender Territory Congress of Moratalla concludes a resounding success with Lalavand 2025
The 1st International Congress “Moratalla Lavender Territory”, held on November 22nd and 23rd at the Multifunctional Center “Lavender Territory” in Campo de San

Spain in Bloom participates in the INTUR International Rural Tourism Fair
Spain in Bloom was present at the latest edition of the INTUR Fair thanks to its own space within the Region's stand.

Sebastián Yatra records his new music video in the lavender fields of Brihuega.
Colombian singer Sebastián Yatra ventures into new creative territories with the premiere of his music video Una vaina bien—a collaboration with

Spain in Bloom participates in the 5th Turespaña Convention in an expert round table
Agromarketing participated in the V Turespaña Convention, which this year was held from October 7 to 9 at the Congress Palace in

Spain in Bloom receives the Best Active Tourism Product Award at the Teatro Real
On October 6, Agromarketing participated in the Fitur 2025 Awards ceremony at the Teatro Real in Madrid.

Spain in Bloom explains the slow taste experiences in flowering territories in La Palma.
The island of La Palma became the stage for the 3rd edition of the 25th and 26th of September 2025.

Moratalla inaugurates the new Multifunctional Center of the Lavender Territory
On September 23, the inauguration took place, by the mayor of Moratalla, Juan Soria, of the Multifunctional Center of the Lavanda Territory, a new