Blooming tourism is not just a unique natural spectacle, it is a powerful tool to turn your territory into a reference tourist destination. Spain in Bloom leads this revolution, uniting territories, companies and communities under a national brand that promotes rural development, sustainability and tourism promotion. With the support of Agromarketing Spain, this innovative product turns flowering landscapes into unique experiences, designed to attract a demanding public eager for authenticity. Join the movement and take your territory's tourism sector to the next level.
Stand out at events such as FITUR, with an exclusive stand and promotional strategies that will position you in front of tour operators and specialized media.
Stand out at events such as FITUR, with an exclusive stand and promotional strategies that will position you in front of tour operators and specialized media.
Expand your reach by connecting with tour operators, travel agencies and specialist journalists through networking strategies and exclusive promotional tools.
From the portal floracion.es to the Training Campus, improve local skills in marketing, sustainability and visitor care. You will also be able to access the mobile application Spain in Bloom.
Collaborate with farmers, guides and local authorities to create unique and shareable experiences.
Optimize the SEO of your flowering activities and routes to increase visibility in online searches and attract a constant flow of interested tourists.
Reach out to travel agencies and specialist journalists by participating in an annual publication that compiles flowering resources and destinations.
Receive ongoing support in marketing strategies, experience design and planning of tourist activities adapted to your territory.
Promote your territory in high-impact audiovisual campaigns that are broadcast on social networks, television and digital media.
Promote rural development while preserving the natural and cultural heritage of your region. Encourage entrepreneurship and stop depopulation.
Benefit from studies and statistics on tourism impact, visitor profiles and market trends to optimize your strategies.