{"id":2896,"date":"2024-04-01T09:42:32","date_gmt":"2024-04-01T07:42:32","guid":{"rendered":"https:\/\/floracion.es\/?p=2896"},"modified":"2024-04-01T12:32:59","modified_gmt":"2024-04-01T10:32:59","slug":"los-medios-de-comunicacion-nacionales-se-hacen-eco-del-proyecto-espana-en-floracion","status":"publish","type":"post","link":"https:\/\/floracion.es\/en\/national-media-outlets-are-reporting-on-the-spain-in-bloom-project\/","title":{"rendered":"National media reports on the Spain in Bloom project"},"content":{"rendered":"
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Little by little, the project Spain in Bloom is having an echo in national media, which are increasingly interested in this new tourist product that Agromarketing is promoting by combining the experiences of the numerous territories of Spain that share this natural phenomenon with its particularities in each one of them, and they are turning it into a resource for the promotion of tourism.<\/span><\/p>

In an interview with the program Fin de Semana on the COPE network, Antonio Santos, one of the project leaders, explains the strength that this new way of traveling around our country is gaining.<\/span><\/p>

\u201cNot just sun and beach\u201d<\/span><\/h2>

In recent years, tourism in Spain has begun to diversify beyond the well-known sun and beach offerings, opening up a new trend that attracts foreign tourists in search of authentic experiences in contact with nature: flower tourism. Santos, co-founder of Agromarketing and head of the \u201cSpain in Bloom\u201d project, explained the opportunities that this new inland tourism opens up in light of the growing interest of visitors in discovering the natural beauty of Spain through its flowers.<\/span><\/p>

The \u201cSpain in Bloom\u201d project was launched as an initiative to promote quality tourism, focused on the appreciation of nature, local gastronomy, and the culture of rural areas. According to Santos, this form of tourism not only attracts those who wish to enjoy the picturesque beauty of the fields in bloom, but also benefits local communities by promoting sustainable and environmentally friendly tourism.<\/span><\/p>

The interview, conducted by the Fin de Semana editorial team, highlighted how flowering tourism offers an alternative for those looking to escape typical mass tourism, inviting them to explore lesser-known corners of Spain.<\/span><\/p>

Antonio Santos made a first assessment of how the flowering season is going in 2024, in which he highlights the excellent response of tourists to the offer being made by different territories such as the Jerte Valley, Cieza, etc., in which foreign visitors are increasingly important. In this sense, Santos stressed that "this is a quality tourist, who knows how to appreciate nature but also the gastronomy, culture and history that surrounds these rural areas, many of them framed in what is called the emptied Spain, which is increasingly important in national tourism."<\/span><\/p>

Santos mentioned some of the most anticipated moments from now on, such as the flowering of the blackthorns in Navarra, which turn the fields white, or the spectacular flowering of the apple trees in the Comarca de La Sidra, which becomes an attraction for visitors at the end of April.<\/span><\/p>

Beyond enjoying the incomparable views of the fields in bloom, the \u201cSpain in Bloom\u201d project seeks to involve visitors in the rich gastronomic culture and history of each region, offering a deeper and more enriching tourist experience. The initiative relies on digital tools, such as the website floracion.es, to provide up-to-date information on the best times and places to enjoy this natural phenomenon.<\/span><\/p>

As the project manager explained, \u201cflowering tourism is presented as an invitation to rediscover Spain from a different perspective, promoting respect for nature and supporting local economies. Through projects such as \u201cSpain in Bloom\u201d, it is hoped not only to increase the number of foreign visitors interested in this type of tourism, but also to foster a greater appreciation for the natural and cultural diversity that Spain has to offer.\u201d<\/span><\/p>

The full interview is available at the following link:<\/p>

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Little by little, the project Spain in Bloom is having an echo in national media, which are increasingly interested in this new tourist product that Agromarketing is promoting by combining the experiences of the numerous territories of Spain that share this natural phenomenon with its particularities in each one of them, [\u2026]<\/p>","protected":false},"author":6,"featured_media":2897,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-floracion-en-espana"],"_links":{"self":[{"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/posts\/2896","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/comments?post=2896"}],"version-history":[{"count":11,"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/posts\/2896\/revisions"}],"predecessor-version":[{"id":2910,"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/posts\/2896\/revisions\/2910"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/media\/2897"}],"wp:attachment":[{"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/media?parent=2896"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/categories?post=2896"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/floracion.es\/en\/wp-json\/wp\/v2\/tags?post=2896"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}