The Tourism Department of the Spanish Embassy in Oslo has distributed a newsletter to its database of Norwegian travel agencies, tour operators and specialist journalists about the new tourism product Spain in Bloom (www.floracion.es) which has already shown interest.
This is a report that explains the characteristics of this emerging tourism of blossoming and the new way of getting to know Spain with the beauty of its landscapes in bloom. From the cherry trees of the Jerte Valley, to the peach trees of Cieza and Aitona or the lavender of Brihuega and Moratalla.
In this link You can read this information in which the Cieza Flowering is highlighted as one of the flowering that is trying to be promoted with photographs provided by Fernando Galindo.
Agromarketing España (www.agromarketing.es), which coordinates the tourism product, had the opportunity to explain to officials from the Embassy in Norway the appeal of this new way of getting to know the country, its rural areas, gastronomy, landscape and heritage at the recent Turespaña Convention in Tenerife.